NEMA Stats: A Monthly Museum Attendance Report

We invite you to participate in NEMA Stats: A Monthly Museum Attendance Report, a program in which museums share visitor data confidentially with one another.

 

The report began as Museums and Attractions of New England (MANE), which for many years was based at the Museum of Science under the leadership of Phil DeStefano. NEMA is pleased to continue and expand on this work.

 

When you participate in NEMA Stats, you agree to share your museum’s visitor data with other program participants. NEMA collects the data and issues a monthly report, with which you can compare your statistics against those of your colleagues from around the region.

 

Enrollment for 2017 ends February 28.  If your institution misses the February 28 deadline, we will put you on the waiting list for the 2018 program.

 

Once you’re signed up, we’ll ask for several years of back data to get started. When your institution is up and running in the program, you’ll receive a monthly report with attendance data from all participating institutions, as well as an annual report with 10 years of data.

NEMA Stats Plus: Participants in NEMA Stats are invited to extend their reporting to be included in NEMA Stats Plus. NEMA Stats Plus will include all of the great information from NEMA Stats but will also report on visitor type. There is no additional cost to participate in NEMA Stats Plus.

Don’t miss out on this opportunity to participate in NEMA Stats and get valuable attendance data from museums and cultural organizations throughout New England!

Click here for complete details of the program.

 

Questions? Contact us at stats@nemanet.org or 781-641-0013.


 

Frequently Asked Questions

What is NEMA Stats: A Monthly Museum Attendance Report?

  • NEMA Stats: A Monthly Museum Attendance Report is a self-reported, monthly museum visitation index, published by NEMA and shared among participants. Participating institutions also receive an end-of-year report with data from the past ten years.

What is included in the NEMA Stats monthly report?

  • The NEMA Stats report compiles on-site attendance data for each participating site for the month plus the year-to-date. It includes data from the previous year for comparison.
  • The report provides year- and month-to-date comparisons for the previous 4 years.
  • The report also breaks down data by region and institution type, and it includes brief self-reported statements from sites about special events or circumstances that affected visitation.
  • The report will be delivered as a PDF to the contact you designate from your institution.

What is included in the NEMA Stats annual report?

  • The annual report provides a chart of annual attendance for all participating organizations for the last 10 years.
  • The report provides quarterly and monthly combined attendance totals for the last 10 years.
  • The annual report shows combined annual attendance for each participating site for the year, along with data from the previous year for comparison.
  • It includes a map of annual change in attendance by region.
  • The report will be delivered as a PDF to the contact you designate from your institution.

What is NEMA Stats Plus?

  • NEMA Stats Plus is an expanded attendance report of attendance visitor types. Additional information that will be collected for NEMA Stats Plus:
    • Full Admission (Adults)
    • Full Admission (Child)
    • Discounted Rate (student/senior/military, etc.)
    • Members
    • Free (Non-member)
    • School Groups (total number of attendees)
    • Other Groups
    • Other admission
  • Participants in NEMA Stats Plus will receive additional reports not included in NEMA Stats.
  • There is no additional cost to participate in NEMA Stats Plus.

How can my institution participate?

  • NEMA Stats has an annual enrollment period; participating institutions must sign up by the deadline or will need to wait until the following year to participate. The registration deadline for the 2017 NEMA Stats program is February 28, 2017. Interested institutions can sign up to participate in the 2017 program two ways:
    • By completing the online checkout and paying with a credit card (Visa, MasterCard, Amex).
    •  By submitting the PDF sign-up form with payment by credit card or check.
  • Participating institutions must submit up to 10 years of past attendance data, formatted and submitted via this template. If your institution does not have 10 years worth of data or has changed the way in which data is collected, please contact the NEMA office.
  • Data includes on-site visitation for general daily admissions (paid, discounted, free, members) and attendance for structured on-site educational programs and events including functions. Do not include off-site attendance (such as traveling education programs).

What if our institution missed the enrollment period?

  • Email stats@nemanet.org and we’ll add you the waiting list for the next enrollment window, expected December 2017.

How much does it cost to participate?

  • Participation fees are based on attendance from the previous year, with discounts for NEMA institutional members.

Member Rate

Non-Member Rate

2016 Attendance #

$200

$400

500,000+

$150

$300

200,000-499,999

$100

$200

50,000-199,999

$50

$100

Under 49, 999

 

What is the data reporting schedule?

  • Data from the previous month is due by the 10th of the following month. Once your institution is enrolled, NEMA will provide information about how to submit figures for the previous month. We’ll send out monthly reminders to the contact person you provide.
  • Data includes on-site visitation for general daily admissions (paid, discounted, free, members) and attendance for structured on-site educational programs and events including functions. Do not include off-site attendance (such as traveling education programs).

Can we share the report with other museums or organizations?

  • No, the report is confidential and may only be shared internally at participating institutions.
  • NEMA will make an aggregated report, containing no site-specific data, available to select organizations.

What are the Terms and Conditions?

  • NEMA Stats participants will provide data in a timely matter (submitting the previous month's figures by the 10th of the following month).
  • Participants understand that report findings are confidential and will not be shared outside of the museum.
  • After two missed months of reporting, participants will be dropped from the program and may no longer participate. Refunds will not be provided.

Trying to submit data for your participating institution?

  • Log into the NEMA website and click on the Profile button at the top of the page and under Admissions Data Entry click on the link. This will take you to the submission form.

Can’t find the answer to your question?